Web design agencies are often looking for SEO expertise to help with their site builds. The design and structure of a website can be greatly enhanced by using the services of an experienced Search Engine Optimiser.
The structure is often overlooked as the lovely graphics catch the eye. When the site has been built and populated the questions and problems begin.
The structure of a website is the paramount, even above Key Phrase Research. Without a good structure, the deep pages will not be indexed properly and no matter how good your phrases are, they could well be optimised on pages which are invisible to the search engines.
Our SEO Consulting service is based around providing you with the knowledge to build 'search engine friendly' websites which are truly 'search engine friendly'.
Once you have learned the techniques, it is of course possible to replicate this throughout your portfolio and to re-use on future projects.
Having created websites using our techniques, it is then possible to reduce your monthly SEO costs. The inbound links will have a much greater impact and it will be easier to rank for more key phrases.
We can also provide advice on PPC set up and structure. A Google Adwords Professional with experience in business can help to transform your campaigns. There are some handy coding hints which can be applied to aid with advanced key word replacement techniques, thus reducing the 'cost per click'.
We often meet designers and view work from extremely well built database and dynamic sites. With a little bit of guidance these sites can be launched onto the search engines.